Fake Dates with Match.Com Employee

Mr Evans trusted Match.com to find his soul mate or at least an authentic date! Much of what follows was reported in Houston newspaper way back in in April of 2004.

 A Match employee revealed a deceptive tactic that was executed just before the expiration of a client's subscription. In order to improve customer retention, a Match.com employee would go on "a date" with a subscriber just prior to subscriber's expiration date. Now that is cold! Somebody is paying their hard earned money to meet a future wife and Match is NOT honest enough to let them know they are striking out. They are effectively acting as a legal prostitution ring by sending out one of their employees to date the poor person who does not know he/she is on an inauthentic date.

 The "employee date" will know exactly what to say on the date due to information revealed to Match by the subscriber. What the hell happened to that 29 dimensions of compatibility that these online advertisers promised or am I thinking of another online hook up service?




Mike Arias, Evans' attorney in the Match.com case, said his client learned about the alleged practices directly from a Match.com employee he dated. Arias said he has no other plaintiffs in the case at the moment, but that he's spoken to other victims and lawyers investigating Match.com practices. "We've investigated it enough we (to believe the allegations)," he said. "I've talked to enough people who have given me scenarios." The lawsuit also indicates that paid Match.com workers read member e-mails in order to be more seductive and alluring to members they contact. "Match.com typically has their paid employee contact a subscriber immediately before the end of their subscription," it says. "(The employee) goes on a date with a subscriber, (and) gives the deceptive appearance of having a lot in common with the subscriber due in part to having read his or her e-mails." Match.com's Kelly said employees are allowed to use the service, but are not told to date members.

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